Using Video for B2B Sales

Using Video for B2B Sales

The thing I love most about my B2B clients is they usually have a service, not a physical product, that they’re offering. But let’s pause . . . how do you know if you’re B2B since that’s the lens for this whole article? Simply put, B2B stands for business-to-business...
Where do I put my videos?

Where do I put my videos?

For video marketing to be successful, a digital distribution plan for your videos is a must. With people fast forwarding through broadcast commercials and cutting cable, you need them to find and share your content from their devices. Be strategic with what you say,...